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Brad Nye Founder/Executive
Director
Brad Nye is the founder and executive director of aMuse™. Whether
coaching children's sports, producing children's theatre or
spearheading an influential trade-based organization, Nye
consistently has promoted positive social change by nurturing
individuals to achieve their highest potential.
Over the past 6 years, Nye co-founded and served as executive
director of VIC, the influential professional association
serving the technology industry. At its height, VIC boasted
nearly 10,000 members who worked in areas ranging from software
development to venture capital, with thousands of members
regularly attending multiple monthly events. Nye successfully
cultivated a premiere list of corporate sponsors that helped
VIC achieve revenue of over $2 million in 2000.
Prior to VIC, Nye spent fifteen years in and around the children's
entertainment industry in various marketing, promotion, licensing
and merchandising, and event/television production positions.
He held management positions for such prestigious companies
as Landmark Entertainment Group, Twentieth Century Fox, Universal
Pictures to name a few. He then went on to further entrepreneurial
activities such as producing television special celebrating
the 90th anniversary Harley-Davidson for SHOWTIME Networks,
optioning numerous television projects and producing several
early corporate web sites before founding VIC.
Nye is a graduate of UC Berkeley with a degree in Dramatic
Arts and was born in Dallas, TX. He is currently a Board of
Directors member of Zeum, an interactive creativity museum
for families in San Francisco.
Deanna Brown Director
of Development
Deanna Brown has joined aMuse as the Development Director
bringing her strategic business expertise in new businesses
in media, entertainment and technology. Brown was most recently,
founder/CEO of Powerful Media Inc. where she and her partners,
Kurt Andersen and Michael Hirschorn, built an array of business-to-business
products for the media and entertainment marketplace. Brown
raised over $35 million in capital in a shifting marketplace
and successfully launched a digital product (inside.com),
a bi-weekly magazine (inside) and a series of conferences.
The business was sold to Brill Media Holdings and Primedia
in 2001.
Prior to her involvement with Powerful Media, Brown was president
of Brill Media Holdings. She oversaw the launch of Brill's
Content and consulted on a major Internet e-commerce initiative
(contentville.com). In 1995, she founded CondeNet, Inc., a
division of Advanced Publications (the owner of Conde Nast),
and was then asked to launch Conde Nast's 17th consumer title,
Conde Nast Sports for Women.
Brown began her career in 1985 founding an advertising/communications
agency in Los Angeles while still an undergraduate at the
University of Southern California. She assisted the principals
in selling the firm to Grey Advertising in 1987.
Brown, a specialist in sales, marketing and product development,
has held positions at The Hearst Corporation, KIII, Conde
Nast Publications, Inc. and Time/Warner Inc.
Marie Sayles Director
of Programs
Marie K. Sayles brings over fifteen years of technology education
experience to her work opening up creative opportunities for
children, parents, and educators. In 1997, she joined the
start-up development team for Zeum, an art, technology and
creativity center for families in San Francisco. As Zeum's
Director of Education, she designed and directed the educational
programs including: collaborative school projects; professional
development for teachers; youth camps and workshops, and the
school field trips, which served over 10,000 students and
teachers annually from the greater Bay Area. Her background
includes educational software design and evaluation, technical
support and training for schools, businesses and non-profits,
and classroom instruction. Before joining Zeum, Ms. Sayles
was an educational consultant for the New York Board of Education.
While in New York City, she also earned a Master's of Science
in Educational Technology, from Bank Street College of Education.
Allison Ellis Director
of Publishing
Allison Ellis, a pioneer in the children's Internet industry,
brings nearly 10 years experience in the online, new media,
and publishing fields. Ellis was most recently vice president
and general manager for Fox Family Worldwide's Internet sites,
including FoxKids.com and foxfamilychannel.com.
Prior to joining Fox Family Worldwide, Ellis was the founding
editor and managing director of the FreeZone Network. Launched
in 1995, FreeZone.com was the first online service dedicated
exclusively to kids and pioneered the concept of true kid-driven
content. Under Ellis' leadership, FreeZone.com introduced
the first fully monitored online chat, a virtual junior reporter
program, and a nationally syndicated newspaper page for kids.
In addition, Ellis has an extensive editorial background that
includes writing and editing experience from multimedia and
publishing companies such as Microsoft, Starwave, and the
Seattle Weekly.
A graduate of Smith College, Ellis received her Bachelor's
degree in American Studies. She has worked with children for
14 years as a volunteer camp counselor and unit leader for
the American Cancer Society's Camp Goodtimes in Seattle, and
has served as a board member for Children's Oncology Camps
of America.
Victoria Miller Creative
Director
Victoria Miller is a designer and creative director with over
15 years of expertise ranging from corporate branding and
package design to web strategy and interactive advertising;
a wide breadth of experience in the expanded realm of integrated
marketing communications. At Grey Worldwide in San Francisco,
she led the creative department responsible for international
online and offline direct marketing for client Oracle. Recently
she has been helping create online advertising for Microsoft,
with McCann Erickson Worldwide’s Relationship Marketing division.
Prior to a recent return to San Francisco, her birthplace,
she worked in Los Angeles at TeamOne, Saatchi & Saatchi’s
agency servicing Lexus, where she designed the 2001 Lexus
full-line brochure, and later created insideLexus.com, the
netzine for owners, and a number of online ad campaigns.
Victoria graduated Cum Laude in Design from UCLA, and began
her career at Bright & Associates (formerly owned by Chiat/Day),
one of the largest, most creative design and marketing firms
at the time. Next were several years at Richard Runyon Design
creating successful package designs, promotional collateral,
annual reports, and corporate identity systems (including
applications to an airline’s Boeing 727 fleet). The catalyst
for her recent focus on interactive media was a large CD-ROM
project for Wells Fargo Bank under the creative direction
of new media pioneer Robert Abel. Work with marchFIRST and
Saatchi & Saatchi/LA followed, and at Walt Disney Imagineering
she spearheaded a project for Geraldine Laybourne involving
an extensive research and convergence strategy for programmed
media designed to appeal to women, predating the subsequent
launch of Oxygen Media.
Victoria Miller’s work has earned, among others, a Clio award,
is included in the Smithsonian Institute’s Permanent Collection
of Design, and has been published in many industry publications
and annuals. She was on the board of the Museum of Contemporary
Art in Los Angeles’ Contemporaries, is a member of the AIGA,
has guest lectured at UCLA, and has taught design at the Fashion
Institute of Design and Merchandising.
Margot Tanner Segal Direct
Marketing Consultant
Margot Tanner Segal is a freelance marketing consultant specializing
in direct response advertising. As a 20-year veteran of the
business, she has aligned herself with a variety of advertising
agencies and media firms in order to lend direct experience
to their client bases. Her client list includes: Friends of
Recreation & Parks, Highway One (California State Automobile
Association), Grey Worldwide (Oracle), M Gould & Co. (Business
Objects), HMS Creative (InterviewNow.com, E-Perception Technologies)
and Nice Advertising (Keen.com, Sunsweet Prunes, Lindsay Olives).
Margot began her career in direct healthcare advertising at
Cardiac Medical Systems in Chicago. The following years included
direct response and general advertising positions with Grey
Direct, Glendale, California; Ronald James Direct, Los Angeles,
California; Rapp Collins Communications, Chicago, Illinois;
Keroff and Rosenberg Advertising, Inc., Chicago, Illinois;
and McCann Healthcare also in Chicago.
These positions lead to her founding Direct Resources in Santa
Monica, California and to her eventually assuming the position
of Director, Response Advertising at DDB Needham, a client
of the previously mentioned business. In these positions,
Margot worked with such top rated clients as Ameriquest Mortgage,
CIGNA Healthcare, Motorola, Spiegel Catalog, Phillips Colleges,
Chase Manhattan Bank, Mattel, JMB Realty, Marriott Hotels,
Abbot Labs, Mustang Software and K-Tel Records.
Segal holds a B.S in Retailing from Syracuse University in
Syracuse, New York and is a member of the San Francisco Advertising
Club, the Direct Marketing Association and Bay Area Integrated
Marketers. Away from work, Margot is the mother of a twin
boy and girl.
Alan Segal Creative
Communications Consultant
For over 20 years, Alan has been applying a rare mix of creative
energy, problem-solving skills, and thought leadership to
effective multimedia communications for companies large and
small.
Alan became the first creative group head for interactive
media at Saatchi & Saatchi Los Angeles in 1995. There, he
designed, co-wrote, and creative-directed Toyota's U.S. Web
site, from its inception through 1999. Under Alan, Saatchi's
interactive creative team grew from one to sixteen, collecting
some awards for out-of-the-box thinking along the way (from
Communication Arts, Graphis, and Advertising Age, among others).
More recently, Alan was Senior Creative Director at USWeb/CKS,
then Director of New Media Strategies at Pedersen Media Group
(both San Francisco). He supervised projects from large-scale
Web sites to integrated media promotions for Time Warner,
Kinko's, JCPenney, and others. In 2000, he produced a worldwide
Webcast of Sun's JavaOne conference (the largest developers
conference in the world), as well as Qwest Communications'
2000 annual report (both online and in print).
A father of twin toddlers, Alan has renewed his commitment
to sharing the creative process with others.
Iowa Website
Developer
IOWA, sometimes known as "iowalab", is a media services
company that builds better brands and intelligent marketing
services. We are award-winning designers and programmers,
with expertise in web application development, graphic art,
motion design, and business management. We've based our business
on finding great clients, building lasting relationships,
and delivering relevant business services. www.iowalab.com
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